NAYI SOCH

Wear your Mother's name with pride.

Creative Assets

Results

  • Video VIEWS 30 MILLION
  • PROFILE PICTURE CHANGES 2,000 THOUSAND +
  • MENTIONS 100,000 THOUSAND +
  • POTENTIAL IMPRESSIONS 7 BILLION

Star Plus has always challenged the stereotypes that come in the way of progress for women. Sparkt ignited conversations and engaged the audience from every corner of the nation with digital innovations, compelling them to embrace the ideology of #NayiSoch with open arms.

Aijaz Nakhuda - Digital Marketing Head - Star Plus